Tuesday, 15 December 2015

PRODUCTION: Double page spread copy


SOUTHEND-ON-SEA IS HIGHLY REGARDED AS one of the most endearing Essex-based coastal towns in Britain. Apart from the vibrant sands of Southend Beach and the heavily contemporary house designs spanning extreme lengths of landscape across the seafront, there is absolutely much to offer in terms of music and local events. The famed Cliffs Pavilion offers a huge assortment of variety acts, the likenesses of music artists such as Oasis, The 1975 and Blur. But the long-standing question behind all the racket and commotion of the typical music festival follows: what if you were a relatively unknown musical act who filled the footsteps of legendary artists performing live gigs in venues across the UK and beyond? What if you, as a breakthrough artist, were given the opportunity to headline leading music festivals in the following months to come?

Hailing from Southend-on-Sea, half-British, half-Egyptian 16-year-old female breakout star and teenage athlete Shereen Raouf particularly has a veneered self-interest in rock music and going out, much like the typical music-orientated teenager. There is a subtle difference to that, however, as she adopts the tomboyish nature of sporting a high-profile hairstyle and unique rocker-inspired outfits which distinguish her from mainly patriarchal mainstream rock bands existing today.

During her free time, Shereen would ponder on a new music idea to bring whilst jogging all the way from her residence in Shoeburyness to Southend Central town centre. "It feels so strange having to manage a three-piece band while at the same time keeping up with school work and community volunteering," she expresses in her most unflattering and enthusiastic tone, "It's like multitasking - but only in a more complex and engaging tone! Like I do at sixth form, I frequently socialise with my band mates every now and then - but for me, it's a new found opportunity to discover the inner singer in myself and the potential passions that I behold."

In October, reports of a new alternative rock band buzzed across the far reaches of Southend. Some called them "a potential match to recent alt rockers like Wolf Alice and Nothing But Thieves" and others "the next step to influential success in progressive rock". Surprisingly, the new teenage band Chasing Dragonflies from local school Southend High School for Girls perfectly matched the above descriptions of innocent bystanders.

Following the public buzz lately, Shereen was stoked to impress rock music fans alike with her SHSG buddies Gabe Summers (guitarist) and Joseph "Joe" Reeves (drummer). Gathering all of her band-related loudspeakers, electric and bass guitars, drums and microphones, she directed the newly formed trio in a new musical direction, which then became her positive brand towards audiences.

"When all the commotion about our upcoming fame was gossiped about in school, I felt quite nervous to begin with!" Raouf says. "But hearing about the positive music performances we played at school talent shows and local gigs at Chinneries, led me and my band mates to achieve community stardom. It was a total success! Gabe was like, 'We definitely need to produce an extended play,' and my response to his view was, 'I feel like that is a much-necessary idea!'.

"Just that single thought that occurred to me sparked the further idea of signing famous record labels and help produce various albums with a music producer under that trademark," she finishes. With Chasing Dragonflies having become the newest English rock band fresh out of the furnace, a relatively small independent fanbase was established following digital downloads of early song covers and original song demos. Band promotion was limited but worked spectacularly to their advantage. They were proclaimed a triumphant entrance to the much-adorned 21st century punk rock scene.

IN HER SOLO CAREER, Shereen thrives on watching live music gigs and singing in her music poster-laden bedroom. As such, a typical day all to herself involves recording videos of herself singing along to her favourite songs, watching movies on Netflix, and spending at least two hours on social media, on her touch-based phone. Flicking back and forth between the Internet and Facebook, she sometimes catches intriguing music articles that involve indie and mainstream bands in the media. These ideas allow her to follow the ambition and pastoral glory that are the byproducts of Chasing Dragonflies' success. With her sense of motivation, progressively melodic voice and unhindered enthusiasm, Shereen has since looked forward to recording new, exquisite songs for her upcoming band EP, "The Chasing Dragonflies EP", and the eventual solo album "Unhinged Land", both due for release in 2016.

On being asked about her future compositions, Shereen thought very hard about her commitment to both her solo career and life as Chasing Dragonflies' lead singer. It's obvious now that her organisation skills are paramount; a life skill required to progress forward in every singer's lifetimes. "I think most people looking forward to future content from myself as a singer at this moment in time," she says. "It's just... incredible. From the moment of musical success I've always wanted to commit myself to singing because it was my passion since my school life in Greensward Academy, which was the secondary school I formerly attended.

"For the past three months since current education, I had always considered releasing solo content on Soundcloud and not just straight to iTunes or any digital downloading system there is," she says with honesty. "As a highly dedicated musician, I could easily attract audiences by posting new material online and on YouTube. I love that people enjoy watching and listening to me sing in my most glorified, coercive voice. It makes me feel so much better hearing positive feedback. By taking this into account, I would expect everyone to anticipate for future musical content from me.

Shereen Raouf, in turn, has learned many things from his long and winding newfound musical career. "This is only just my prologue - the whole world will be aware of my justified exposure."
<<Every single detail posted is my double page spread article/copy. Not all of the cover story may be present due to excess information or lack of space for DPS photographs courtesy of my two photoshoots shot during my own time.>>

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